Digital branding process Euros 2020

How a summer of sport got us thinking about the digital branding process

As this year’s summer of sport literally kicks off, here at Individualise we are amazed at how professional athletes – the footballers competing in Euro 2021, the tennis players participating in Wimbledon and the cyclists toughing out the Tour de France, not to mention each and every one of the athletes at the Olympics – have been able to emerge from a pandemic right at the top of their game.
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